Wednesday, February 13, 2008


Blogging and Presentations Among Upcoming Topics

Phoenix, AZ—The Evangelical Christian Publishers Association has seen a tremendous interest and growth in its E-Seminars. On February 19, Joe Wikert, Executive Vice-President and Publisher of the Trade/Professional books division of John Wiley & Sons, and a long-time blogger within the publishing industry, will present “Hands-On Blogging: Tools for Implementation and Strategies to Optimize Your Blog’s Effectiveness.”

The second E-Seminar is a series called “Presentation Revolution” and will run for four consecutive Tuesdays in late March and early April. Taught by Scott Schwertley, founder of Ethos3 Communications, the sessions will cover content, design, delivery, and storytelling. Participants can pick and choose of the four sessions or audit all four.

The E-Seminar format has been popular with ECPA members who appreciate the real-time, online presentations. Actual websites, blogs, and presentations will be visited to maximize the effectiveness and educational value.

“Our E-Seminars are a convenient and cost effective way to provide focused training to our members,” says Michael Covington, ECPA Information & Education Director. “All you need is a phone line and computer with internet access. Participants are able to see, hear, and participate in the entire presentation from the convenience of their own computer.”

The Blogging E-Seminar happens on February 19, 2008, at 12 pm (noon) Eastern Time. Registration deadline is February 18, and the fee is $99 per person. All participants will receive a complimentary copy of the book, "The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly" by David Meerman Scott.

The Presentation E-Seminars happen on March 11, 18, 25 and April 1, 2008, at 12 pm (noon) to 1:15 pm Eastern Time. The four sessions will be repeated quarterly for those not able to participate on these dates. The fee is $99 per session or $299 for all four sessions. A detailed training manual will also be given to all participants.

For more information, visit the ECPA website,, or contact Michael Covington, ECPA Information & Education Director, at 480-966-3998, ext. 209 or

No comments: