Tuesday, June 7, 2011
DAYSPRING'S FIRST RECORDABLE STORYBOOK
Ranking second on Parable's Top Children's Best-sellers list for the week ending May 7, Bedtime Prayers and Promises, the first title in Dayspring’s new Recordable Storybook Collection, is achieving success at Christian retail stores - and other retailers are taking notice of the strong sales trend. "We hear from our retail partners that Bedtime Prayers and Promises is selling very well," said Brenda Turner, DaySpring’s director of marketing communications. "We will release three more recordable storybooks in the fall and are excited to see the market embracing this new format." The recordable storybooks feature voice-save technology, allowing the reader's voice to be recorded into the book. As the young reader - or pre-reader - turns each page, the recorded voice "reads" the text of the story. The recorded story can be preserved and enjoyed for generations to come through the use of replaceable batteries. Bedtime Prayers and Promises retails for $29.95. More information is available at DaySpring.com/Storybook.