Guideposts, an inspirational publishing leader which reaches millions in the U.S. and around the world, today announced the acquisition of Ellie Claire Gift & Paper Expressions, the parent company of popular Christian book publisher Summerside Press.
Effective immediately, Ellie Claire and Summerside Press join the Guideposts family. This new relationship accomplishes two key strategic objectives for both organizations.
For Guideposts, the new partnership gives the organization the ability to further expand into the retail market with original Summerside Press titles, as well as additional journals and companion products, building on the stellar reputation and successful programs Ellie Claire has established over the years. For Ellie Claire, the new relationship provides an opportunity to expand upon the foundation created by the hard work and dedication of its team. Guideposts provides marketing opportunities through its vast reach to two million subscribers, six million book buyers, and nearly nine million web visitors.
Monday, November 8, 2010
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